Our Latest Articles

We Asked for 10,000 New Subscribers in Slovakia. We Got 24,000. Here’s Why It Worked
Veronika Munk, Director of Innovation and New Markets at Denník N, shares insights into the outlet’s recent, highly successful…

Independent Media at a Crossroads: Surviving Donor Dependency
Donor dependency, wherein media outlets rely heavily on external grants, has become a major challenge for independent media. While…

Trust Has a Price?! Unravelling the Dynamics Between Trust in the Media and the Willingness to Pay in the Post-Pandemic Scenario
A 2023 survey conducted in Austria with 1,000 participants investigated the relationship between media trust and consumers’ willingness to…

“There Is a Lack of Skill in Media Management”
Martin Kotynek, Founding Director of the Media Forward Fund, stresses the need for sustainable business models in journalism to…
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